World Cup 2014 Twitter brand buzz

What is Twitter saying about four of the main World Cup sponsors?

BT and Next soar in value

BrandZ™ Top100 UK data 2014

BT enters the BrandZ Telecoms top 10 for first time

Telecoms brands are forced to expand service range to grow

BT sport
42% brand boost for Burberry

BrandZ most valuable luxury brands

Burberry store front
From The Archive

Kantar Worldpanel's Brand Footprint 2014 - UK results
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60% of new launches are failing to provide growth or eating into profits from existing products
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Is Angela Ahrendts moving from Burberry to Apple a loss or gain for women in business?
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Women still divided on ‘Lads mags’ and page 3 despite recent campaigns
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