iPhone 6 boost

Great Britain iOS share now 31%

Bereft without mobiles?

How do you feel if you leave your mobile phone at home?

Apple watch verdict

Current GB smartwatch market has a penetration of 1%

Apple watch 2
Kantar Worldpanel Comtech smartphone OS market share

Explore the latest smartphone data

Kantar Worldpanel Comtech smartphone OS market share dataviz
Mobile battery life battle

As Samsung reveal the new S5, Kantar looks at the battle to improve battery life

Samsung Lifestyle picture
From The Archive

Apple’s share of British smartphone sales defied convention ahead of iPhone 6 launch
View more

Phablets currently represent 17% of the UK smartphone market
View more

Samsung’s share of the British market boosted
View more

iPhone 5c sales in Britain almost equal that of the iPhone 5s
View more

Latest Stories

Health, appearance and happiness take a knock

Sales down 0.2% compared with this time last year.

New series of the jungle show shoots to the top of our leaderboard

Multiscreening is not the preserve of younger adults

Kantar Twitter TV ratings 3rd to 9th November

Email Alerts

Be the first to find out about our latest reports.

Log in to change email preferences