The UK and the Netherlands top a study into whether people
across Europe have changed their privacy settings on their social
media accounts. 71% of people in Britain and the Netherlands have
tried to change the privacy settings of their personal profile from
the default settings on an online social network. This compares
with just 39% of people in Hungry and 40% of people in Italy, at
the bottom of the table.
The Eurobarometer study by Kantar's TNS Opinion into data
protection and privacy asked: 'why have you not tried to change
these privacy settings' the most common answer in the UK was not
having the time, or not knowing how to change the settings.
14% of Brits say they trust the sites to set appropriate privacy
settings, and so don't do it themselves; this is considerably less
than the EU28 average of 24%.
Unsurprisingly, younger respondents are more likely to find it
easy to change the privacy settings on their personal profile:
83% of 15-24 year-olds say this is easy, versus 61% of people
aged 55 and over. People aged 15-24 are the most likely to say that
they are not worried about having personal data on a social network
(29% vs. 17% of people aged 55 and over) or that they trust sites
to set the appropriate privacy settings (28% vs. 17% of people aged
55 and over).
To read more visit the Eurobarometer website.
Source : Kantar TNS