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Luxury dominates inaugural BrandZ Top 30 Most Valuable Italian Brands ranking, accounting for 34% of total Brand Value at $28.9 billion.
Brands pursue the ‘Chinese Dream’, growing total brand value by a record 23% to $683.9 billion in the WPP 2018 BrandZ™ Top 100 Most Valuable Chinese Brands ranking.
Study highlights ‘innovation gap’ that provides growth opportunities for UK corporations and disruptive start-ups
Our ‘Trust in News’ survey shows that mainstream news still has a good reputation but ‘fake news’ has hit the reputation of social media sources.
According to the BrandZ Top 50 UK report, Dulux stands out as being extremely ‘healthy’. But why is this?
Is brand authenticity all about tone of voice?
Read a preview of the week ahead, and a review of the previous week, from our global forward planning services. View more
Only 7% of Europeans exercise very regularly… and the proportion who don’t has increased gradually in recent years, according to Kantar data. View more
Work with governments has revealed a better approach to new product development that takes societal good into account. View more
Managing Director, custom research unit
Sarah Sanderson is Managing Director of Kantar Media's Custom research unit.
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Head of Global Clients and Strategy
Journalists looking for an expert spokesperson to talk about change and future trends should talk …
Director
Andrew Curry jointly leads the public sector team at The Futures Company, and specialize in future…
Cultural Insight Director
Izzy Pugh is Cultural Insight Director at Kantar Added Value.
Some of the findings from a Lightspeed survey on our expectations of technology suggest Britain is optimistic about downloading memories as well as cloning humans… but not living forever.
The value of the skincare category has grown 2% but people aren’t buying more, according to Kantar Worldpanel data.
Read a preview of the week ahead, and a review of the previous week, from our global forward planning services.
A Kantar TNS survey has revealed that young people in particular are prepared to embrace new ways of paying.
Kantar presents some interesting stats about who is reading what in the UK…
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