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UK Insights

Business

The BrandZ Top 50 Chinese Global Brand Builders know innovation is key

The latest BrandZ report shows that the Chinese brands making the biggest impact outside China are innovating and expanding at an impressive rate.

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Two thirds of UK consumers say ads are more intrusive than three years ago

Kantar Millward Brown’s 2018 AdReaction study finds that three quarters also find multimedia campaigns unmemorable.

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Vodafone tops the first BrandZ Top 50 Most Valuable UK Brands

Study highlights ‘innovation gap’ that provides growth opportunities for UK corporations and disruptive start-ups

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'Fake news' reinforces trust in mainstream news brands

Our ‘Trust in News’ survey shows that mainstream news still has a good reputation but ‘fake news’ has hit the reputation of social media sources.

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Why is Dulux the ‘healthiest’ brand in the UK?

According to the BrandZ Top 50 UK report, Dulux stands out as being extremely ‘healthy’. But why is this?

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Authenticity in digital communications

Is brand authenticity all about tone of voice?

communications
From The Archive

Read a preview of the week ahead, and a review of the previous week, from our global forward planning services.
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If ‘Made in China’ makes you think of inexpensive, low quality goods, think again.
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Read a preview of the week ahead, and a review of the previous week, from our global forward planning services.
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Are generational demographics approaching online and offline shopping in different ways?
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Sarah Sanderson is Managing Director of Kantar Media's Custom research unit. 

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Journalists looking for an expert spokesperson to talk about change and future trends should talk …

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Andrew Curry jointly leads the public sector team at The Futures Company, and specialize in future…

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Izzy Pugh is Cultural Insight Director at Kantar Added Value.

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Latest Stories

More than half of British adults think the government is doing a poor job in Brexit negotiations

Read a preview of the week ahead, and a review of the previous week, from our global forward planning services.

As Chinese New Year celebrations are underway, we take a look at our insights around Chinese shopping habits, Chinese brand-building and perceptions from across the world.

Aside from buying a card and a meal deal, what do the stats say about our capacity for romance?

Learn how we ensure that our polling predictions are as accurate as possible.

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