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UK Insights

Julie Kollman

Julie Kollman
Chief Research Officer, Kantar

Julie joined Kantar in 2017 as Chief Research Officer.  In this role, she is responsible for identifying opportunities to build pan-Kantar solutions and capabilities, so that clients can easily benefit from the best of Kantar for all their needs.

Julie began agency-side in Analytics, but has spent the majority of her career in country, regional and global leadership roles in Consumer, Shopper and Retailer Insights.  She was part of the team to introduce Category Management at Nabisco in the US in the early 90s and then established the first global Brand Tracking Program and pack testing program at PepsiCo.  She served as Regional Head of Insights for Latin America and then Central and Eastern Europe, Middle East and Africa for Kraft International, before taking on the role of Global Head of Insights at SABMiller.  Thus, she has a truly global perspective and practical hands-on experience in addressing the full range of marketing and sales issues.