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UK Insights

Marcus Gault


Marcus Gault
Managing Director of Media, Agency & Rights Holders, Kantar Media


Marcus Gault is Managing Director of Media, Agency & Rights Holders at Kantar Media UK. Marcus oversees the development and delivery of unique and innovative insight services to clients across PR and communications, brand and marketing, and has established Kantar Media as the fastest growing analysis and reputation measurement provider. In addition to advising clients on a range of communications and marketing challenges, Marcus speaks regularly at thought leadership conferences on the value of research and analysis in delivering return on investment in communications and marketing, and on corporate reputation insight.

Marcus has 20 years' experience in research and analysis gained in senior roles at Millward Brown, AC Nielsen and in-house at ASDA, advising a range of high profile clients including the Bank of England, UK Government, Google, HSBC and Nestle. Marcus is a Board member of global measurement body AMEC.