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UK Insights

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Kantar is a WPP Plc company.  Registered in England and Wales No. 2887671.

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Latest Stories

An overall Conservative majority in Parliament is the most likely outcome, according to Kantar polling.

UK shoppers have been delaying their Christmas preparations and are waiting to stock up on festive supplies.

Consumers crave joy and magic, as campaigns which capture the Christmas spirit outperform those telling ‘real’ stories.

We speak to strategist and author Michael Fanuele about the ingredients of inspiration.

Technology will continue to redefine the media landscape in 2020, creating opportunities and challenges for marketers.

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