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UK Insights


Future Proof: Can a business be truly customer-centric?

Craig Donaldson, CEO of Metro Bank, explains why creating fans is the most important element of their business.

customer centric holding hands heart
Future Proof: What is Twitter’s role in the media mix?

Twitter’s Senior Director of Research, Jake Steadman, explains how brands can make the best use of the platform, and how they are promoting healthy conversations.

twitter podcast episode
Future Proof: How will the media landscape change in 2019?

As a festive bonus for our listeners, we discuss Kantar’s media predictions for the new year…

media predictions eye
Future Proof: How can businesses close the narrative gap?

Research by Powerscourt and Kantar has found that businesses feel massively misunderstood. Steve Marinker tells us why that may be, and what marketers can do about it.

mind the gap
Future Proof: What can marketers learn from the dark web?

Felipe Thomaz, Associate Professor of Marketing at Saïd Business School, explains why understanding digital black markets could be valuable to brands.

Future Proof: Are brands paying enough attention to audio?

Spotify’s Pete Beeney tells us about the opportunities for brands to capture music listeners with relevant audio content.

From The Archive

Industry experts discuss the relevance of marketing to the boardroom, recorded live at the Future of Marketing symposium at Saïd Business School.
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Industry veteran and award-winning writer Paul Burke shares his wisdom on the state of advertising, and how it can become more creative.
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Folder Media co-founder Matt Deegan shares his wisdom on the audio landscape, and how marketers must evolve alongside it.
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Based on award-winning research, Arpapat Boonrod sheds some light on the rise of voice assistants, and what it means for brands. From Kantar & Saïd Business School.
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Latest Stories

Kantar’s Arpapat Boonrod (Nokki), CEO for Kantar’s Insights division in Thailand, discusses her ESOMAR-award winning research into voice assistants.

Starting with Blue Monday, this week also sees the World Economic Forum Annual Meeting in Davos.

In an effort to reduce plastic usage, UK consumers are turning to good old-fashioned bar soap, finds Kantar Worldpanel.

MPs will vote on May's Brexit deal, as the Strictly Live Tour kicks off in Birmingham.

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