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UK Insights

Public Opinion

58% of UK would feel ‘very comfortable’ having a woman as head of government

According to the Reykjavik Index for Leadership, the UK holds the most progressive views on leadership in the G7.

women leaders uk
Conservatives 10 points ahead of Labour, as PM's deal heads for parliamentary vote

Read the Brexit Barometer for March from Kantar Public.

westminster
Kantar UK Political Pulse

With the Kantar Pulse, you can see which politicians are being talked about most on Twitter, in real time

uk-politics-pulse
1.5 million people destitute in UK during 2017

Research powered by Kantar Public finds that 1 in 50 Brits could not afford basics in the previous month.

homelessness destitute
Data shows awareness of GDPR is low amongst consumers

Kantar also finds that two fifths of customers are unwilling to share personal data, but brands should see the GDPR as an opportunity.

europe-GDPR
'Fake news' reinforces trust in mainstream news brands

Our ‘Trust in News’ survey shows that mainstream news still has a good reputation but ‘fake news’ has hit the reputation of social media sources.

news
From The Archive

Kantar takes a fresh look at the impact of leaving the EU on retailers and consumers.
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The February Brexit Barometer from Kantar Public also shows how people say they would vote if a new referendum was held.
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As Prime Minister May’s withdrawal agreement heads to parliamentary vote, the public is getting more concerned about the impact of Brexit.
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Dr Michelle Harrison is CEO of Kantar Public and is a skilled and experienced interviewee.

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Luke Taylor is Head of Social and Political Attitudes at Kantar Public.

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Latest Stories

Italian luxury brands dominate the ranking contributing nearly 40% of the Top 30’s value.

It's not just social media influencers that marketers should pay attention to...

Today marks the start of Shakespeare Week. What else is going on?

Nick North, Director of Audiences at the BBC, discusses what data they collect, how they use it, and why their approach means better value for licence-holders.

Read the Brexit Barometer for March from Kantar Public.

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