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UK Insights

Public Opinion

How women in the UK are shaping their future

They’re taking the lead and transforming society. Are brands ready for them?

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British public still unconvinced on post-Brexit Britain

More than half of British adults think the government is doing a poor job in Brexit negotiations

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Kantar UK Political Pulse

With the Kantar Pulse, you can see which politicians are being talked about most on Twitter, in real time

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39% of Brits would stop using cash for payments

A Kantar TNS survey has revealed that young people in particular are prepared to embrace new ways of paying.

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Data shows awareness of GDPR is low amongst consumers

Kantar also finds that two fifths of customers are unwilling to share personal data, but brands should see the GDPR as an opportunity.

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'Fake news' reinforces trust in mainstream news brands

Our ‘Trust in News’ survey shows that mainstream news still has a good reputation but ‘fake news’ has hit the reputation of social media sources.

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From The Archive

Kantar also finds that two fifths of customers are unwilling to share personal data, but brands should see the GDPR as an opportunity.
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Homelessness and increasing the number of social homes also seen as important issues for the government to address.
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Learn how we ensure that our polling predictions are as accurate as possible.
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Global election polls have been at their most accurate this year, Lightspeed data shows
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Dr Michelle Harrison is CEO of Kantar Public and is a skilled and experienced interviewee.

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Luke Taylor is Head of Social and Political Attitudes at Kantar Public.

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Édouard Lecerf was the global director of political research for Kantar TNS.

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Latest Stories

Some of the findings from a Lightspeed survey on our expectations of technology suggest Britain is optimistic about downloading memories as well as cloning humans… but not living forever.

The value of the skincare category has grown 2% but people aren’t buying more, according to Kantar Worldpanel data.

Read a preview of the week ahead, and a review of the previous week, from our global forward planning services.

A Kantar TNS survey has revealed that young people in particular are prepared to embrace new ways of paying.

Kantar presents some interesting stats about who is reading what in the UK…

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