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UK Insights

Public Opinion

Brexit Barometer: Labour fails to capitalise as Conservatives fail to please

The latest research from Kantar Public shows that nearly two thirds of the UK believe the government is handling Brexit negotations poorly.

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1.5 million people destitute in UK during 2017

Research powered by Kantar Public finds that 1 in 50 Brits could not afford basics in the previous month.

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Kantar UK Political Pulse

With the Kantar Pulse, you can see which politicians are being talked about most on Twitter, in real time

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39% of Brits would stop using cash for payments

A Kantar TNS survey has revealed that young people in particular are prepared to embrace new ways of paying.

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Data shows awareness of GDPR is low amongst consumers

Kantar also finds that two fifths of customers are unwilling to share personal data, but brands should see the GDPR as an opportunity.

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'Fake news' reinforces trust in mainstream news brands

Our ‘Trust in News’ survey shows that mainstream news still has a good reputation but ‘fake news’ has hit the reputation of social media sources.

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From The Archive

UK voters are getting more concerned about what leaving the EU would do to standards of healthcare, finds Kantar Public
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New Brexit Barometer from Kantar Public reveals broad dissatisfaction with government performance in Brexit negotiations.
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Research from Kantar Public shows that those who say they would turn out to vote are more likely to vote Conservative.
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Can polling help us make sense of new fragments in UK society? Part of our #FragmentNation series.
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Dr Michelle Harrison is CEO of Kantar Public and is a skilled and experienced interviewee.

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Luke Taylor is Head of Social and Political Attitudes at Kantar Public.

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Latest Stories

Visit the exhibition in London, celebrating the best of the last 100 years of marketing to women.

The latest grocery market share data from Kantar Worldpanel shows UK consumers returned to comfort food in September.

Folder Media co-founder Matt Deegan shares his wisdom on the audio landscape, and how marketers must evolve alongside it.

Fewer than one in five marketers are very confident in their ability to integrate data for insights, impacting the ability to measure and prove ROI.

Kantar Health data shows that there is still a reticence around reporting depression and anxiety – and that this can have very negative health impacts.

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