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UK Insights

36% of UK believe aliens exist

Kirsty Cooke

Head of Digital Content, UK

Policy 02.07.2018 / 00:00

ufo-alien

A Lightspeed survey has found that over a third of the UK believe there are extra-terrestrials out there...

In celebration of World UFO Day (2 July 2018), Kantar can reveal that belief in UFOs is actually rather high in the UK. When asked ‘Do you believe in extra-terristrials? Do aliens exist?’, 36% of respondents in a recent Lightspeed survey said ‘Yes’ they did. 29% said ‘No’, while 17% said they didn’t know and 18% claimed it was ‘impossible to say’.



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Reported belief in extra-terrestrials was highest amongst the younger generations, with 43% of those under 34 years of age (and 47% of those under 24) saying aliens did exist. Just 28% of those over 65 believed in aliens, and 35% of those aged between 35 and 64.

31% of women and 40% of men answered ‘yes’ to the question of alien existence, although women were more likely to express uncertainty (39% vs 32% of men answered ‘don’t know’ or ‘impossible to say’). 30% of women said ‘no’ aliens do not exist, compared to 28% of men.  

Source : Lightspeed

Editor's Notes

We may not be able to uncover extra-terrestrial life forms, but across Kantar we are expertly helping organisations understand the world and uncover the extraordinary. Want to find out more? Visit kantar.com or contact us today

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