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UK Insights

Digital

Amazon leads the crowd for holiday paid search advertising in the UK

According to Kantar Media, Amazon has had the largest click share in paid search advertising in the UK to date this holiday season.

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From algorithms to AI: sea changes in the digital advertising ecosystem in 2018

Annual Media & Digital Predictions from Kantar Millward Brown highlight continued evolutions in branded storytelling, cross-media measurement and ROI.

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Raising our voice: what smart speakers mean for brands and consumers

Digital voice assistants are getting more popular, and they are changing how we search, shop… and reach consumers.

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Information is Beautiful Awards: Winners 2017

The Awards, a collaboration between Kantar and data journalist David McCandless, were announced tonight in London.

Gerrymandering a nation divided
34% of British consumers are not ready to embrace online customer service

According to Kantar TNS’s latest Connected Life research, brands still have work to do to build trust in digital channels.

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Are British consumers getting more concerned about online privacy?

Kantar TNS’s new Connected Life research shows how consumers feel about connected devices and online content.

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From The Archive

Kantar Information is Beautiful Awards 2017 Showcase
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User base of 20 million to help boost music sales
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How to create video ads that people want to watch
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Kantar looks into the power of energy usage data
View more

Latest Stories

More than half of British adults think the government is doing a poor job in Brexit negotiations

Read a preview of the week ahead, and a review of the previous week, from our global forward planning services.

As Chinese New Year celebrations are underway, we take a look at our insights around Chinese shopping habits, Chinese brand-building and perceptions from across the world.

Aside from buying a card and a meal deal, what do the stats say about our capacity for romance?

Learn how we ensure that our polling predictions are as accurate as possible.

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