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UK Insights

Digital

The potential for voice technology in marketing

Kantar’s Arpapat Boonrod (Nokki), CEO for Kantar’s Insights division in Thailand, discusses her ESOMAR-award winning research into voice assistants.

alexa voice
Kantar unveils predictions for 2019 media landscape

Connected Intelligence, AI and Voice will transform media in the new year, says Kantar.

Kantar Media predictions 2019
The real women in Artificial Intelligence

As adoption of digital assistants grows, Kantar assesses how women feel about AI – and the role their voices play in this ecosystem.

women-AI
Move over Millennials. Centennials are the new economic powerhouse.

Failing to connect with the values, beliefs and expectations of Centennials will pose a significant challenge to future brand growth, according to a new report from Kantar.

centennial
Marketing in between the Blurring Boundaries of People and Brands

In a new report today, Kantar identifies the five major digital challenges brand owners need to overcome to improve marketing in a stressed digital era.

blurring-boundaries
83% of UK believe smart AI will eventually replace humans at work

The latest Lightspeed research uncovers how we feel about technological advancements, and how they may be impact our lives.

robot-piano-AI-human
From The Archive

To celebrate the birthday of Google, Kantar Media looks at the evolution of consumer’s behaviour when it comes to internet usage.
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Insights from Kantar TNS show how brands can build trust in a digital age... but generational attitudes differ. Part of our #FragmentNation series.
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As the number of different channels used by consumers to consume media continues to grow, the fragmentation of the media marketplace is also increasing. Part of our #FragmentNation series.
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Insights from Kantar TNS and Kantar Millward Brown show how people’s online behaviour affects their attitude towards advertising.
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Latest Stories

It's another week of prizegiving: time for the BRIT Awards and the Oscars.

As we celebrate World Radio Day (13 Feb), we look at how the medium has evolved and why it still represents a useful channel for brands.

The February Brexit Barometer from Kantar Public also shows how people say they would vote if a new referendum was held.

London Fashion Week begins, it's World Radio Day and of course we celebrate St Valentine's Day.

As plant-based diets receive plenty of press and social media attention, how do shopping and consumption habits compare?

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