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UK Insights

Mobile

Android still leading OS share in UK

Kantar Worldpanel data shows that Apple is losing share in the UK, while Xiaomi enters the European market

samsung
Have we reached ‘peak smartphone’?

Young people are finally using their phones less, according to Kantar research. What’s happened?

young-people-peak-smartphone
Samsung resurging in Great Britain

The latest OS data from Kantar Worldpanel ComTech puts Samsung’s overall share at a three-year high of 38.4%

Samsung
Raising our voice: what smart speakers mean for brands and consumers

Digital voice assistants are getting more popular, and they are changing how we search, shop… and reach consumers.

Google Home Amazon Echo
UK less ‘appy’ than the US

UK smartphone users have fewer apps and spend less

App store logo
Sony and Samsung put Pressure on Huawei’s growth in Europe

Smartphone sales data from Kantar Worldpanel ComTech

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From The Archive

Smartphone sales data from Kantar Worldpanel ComTech
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Smartphone sales data from Kantar Worldpanel ComTech
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Smartphone sales data from Kantar Worldpanel ComTech
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Smartphone sales data from Kantar Worldpanel ComTech
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Latest Stories

Data released today by Kantar has revealed consumer spending on Black Friday sales will top 2016 figures.

A Kantar Public view ahead of the Autumn Budget

Is brand authenticity all about tone of voice?

Young people are finally using their phones less, according to Kantar research. What’s happened?

A fascinating day of presentations and conversations on the theme of bravery at the Science Museum in London, sponsored by Kantar.

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