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UK Insights

TV

Doctor Who discussed in over 100,000 Tweets on Sunday

As the new series hits the UK’s televisions, Twitter users posted their thoughts in huge numbers throughout the day.

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Strictly Come Dancing almost doubles social impact on Twitter

A varied line up of celebrities, unexpected moves from our PM, and the infectious theme tune have all helped this year’s Strictly to dramatically increase its social clout after the first full episode.

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Is America or Britain more excited for the #RoyalWedding2018?

A Lightspeed survey shows that the UK is more likely to watch the service live on 19 May, but men in the US are more excited for this wedding than they were for Wills and Kate…

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Bake Off back on UK television – and heating up Twitter

The much loved baking show is back on channel 4, and already whipping up buzz online.

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Twitter goes wild for the 2018 BRIT Awards

Kantar Media found that the 2018 BRITs engaged Twitter more successfully than any other broadcast so far this year.

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Tweets about the British Grand Prix up on last year

Kantar Media finds that more users are engaged with F1, but the content of the posts are changing...

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From The Archive

Instinctive impressions to everyday banking adverts are less positive amongst women, finds Kantar Millward Brown.
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The latest series of GBBO was very popular on social media… but is it making us bake at home?
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Stats from Kantar Media highlights the popularity of certain sets of eyewear
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Kantar Twitter TV Ratings for the week commencing 24th July
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Latest Stories

Visit the exhibition in London, celebrating the best of the last 100 years of marketing to women.

The latest grocery market share data from Kantar Worldpanel shows UK consumers returned to comfort food in September.

Folder Media co-founder Matt Deegan shares his wisdom on the audio landscape, and how marketers must evolve alongside it.

Fewer than one in five marketers are very confident in their ability to integrate data for insights, impacting the ability to measure and prove ROI.

Kantar Health data shows that there is still a reticence around reporting depression and anxiety – and that this can have very negative health impacts.

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